Smart Sight Innovations

Unfortunately, more than seventy percent of the businesses in developed and developing countries fail during their first year of operation itself. The primary reason behind their failure is the lack of a proper business plan. Here’re five necessary steps that every entrepreneur must take before launching an e-commerce portal. Selecting products that you would offer on your portal Several online sellers remain in a tough position since day one due to their selection of products that they trade. They fail to create a place for themselves in the market because others sell the same stuff. Why would customers visit your portal if there are other established players? Thus, the first step before setting up your e-commerce business should be creating a list of unique products that you would offer in the market. After creating the list of products, other crucial steps like getting the idea validated, studying competition in the market, sourcing, inventory, setting up an e-c...

Several studies have pointed out that smartphone owners spend as much as 2 hours and 49 minutes on their phone each day. The use of smartphones has impacted people's shopping behaviour as well. Between June and September 2017, 40 per cent of the overall online transactions around the world were made using tablet PCs and phones. Thus, the success story for any eCommerce company cannot be completed without a mobile application. Here’re some crucial points to be considered while planning the app strategy. Understand the targeted users  Before approaching an application development company , it is necessary to understand the product or service’s target audience for ensuring that your app maintains prominence from day one after its launch. Who would show interest in opting for your products? Which categories do most of your products or services belong to? What age group do you plan to target? Would your targeted app users appreciate to scroll, or they would prefer to click and ...