Smart Sight Innovations

In today’s era of data analytics and machine learning, the size of data that companies handle is beyond the capacity of spreadsheets. Thus, the use of a cloud-based database and data management system has become a necessity rather than a luxury. Thanks to technological advancements, database management does not involve maintaining server rooms with bulky hardware anymore. Companies can opt for flexible cloud-based solutions that can be ‘subscribed’ as a service as well. Depending on the intended use of stored data, its structure, data model, querying mechanism, transaction speed, and latency requirements, organizations or startups can choose a database between NoSQL / Non-relational databases or SQL / RDBMS / Relational databases. You can either design your database as per organizational needs or opt for one of the ready-to-use available options offered by software vendors. Organizations Can Save Resources Buying a large chunk of hardware and installing software on every of...

The customer relationship management system helps organizations in managing their interactions, relationships with consumers, and potential customers. A lot has been discussed when it comes to how the software can improve the firm’s profitability by streamlining various processes. However, its role in improving the efficiency of sales teams hardly gets the spotlight. The Single System Ensures Employees Get Access To Accurate Information  When it comes to sales-related decision making, the team must have sufficient knowledge about existing sales figures and buying trends. Sales groups can manage to sell more if they get access to customer behavior data and other details. Businesses can considerably improve their performance if they align their customer service, marketing, and sales teams. Such alignment can ensure better sales productivity, improvement in marketing ROI, and, indirectly, the top-line growth. Even big brands end up with blunders due to the diff...